Adobe Systems is stepping up its mobile efforts by integrating the company’s Marketing Cloud with Apple’s iBeacons and simplifying advertising in apps, while also partnering with SAP to help sell it ...

SAN JOSE, Calif.--(BUSINESS WIRE)--Search advertisers face increased complexity in planning and optimizing campaigns. Billions of data points and decisions inform a typical search campaign, from ...

Rolling out globally, Adobe Advertising Cloud Search has been updated with new features. Managing roughly $3 billion in ad spend across 1,000 clients, the Adobe Advertising Cloud is powered by Adobe ...

Adobe today introduced new search functionality for its Advertising Cloud. Dubbed Adobe Advertising Cloud Search, the tool brings Adobe Sensei, the company’s AI and machine learning framework, to ...

HOME -> Adobe Marketing Cloud Surfaces Campaign Insights with New Social-Enabled UI ...

Sponsored content is created for and in partnership with an advertiser and produced by the Drum Studios team. To celebrate the quarter-century mark of digital advertising, Adobe Advertising Cloud has ...