British carmaker Ariel has been building its ultra-lightweight Atom sports car since 1996, and in that time, the brand has done some ridiculous things with the basic concept. One limited run version ...

Ariel, the boutique UK-based carmaker known for producing some of the wildest vehicles on four wheels, is celebrating its 25th birthday by announcing its most powerful car ever, the Ariel Atom 4RR.

A lightweight, minimalist approach to speed has long been Ariel’s signature, and the company is marking 25 years of the Atom with a special edition built purely for the track. The new Ariel Atom 4RR ...

The Ariel Atom has long been one of the nuttiest, most track-focused cars on the planet, and 18 months ago, the small British manufacturer launched the 4R. This little beast uses the same engine as a ...

In an era where lightweight, experience-first sports cars are few and far between, Ariel's face-ripper keeps the flame alive. It’s hard to believe, but the Ariel Atom turned 25 years old this year.

View post: This China-Only Volkswagen Passat Hybrid Boasts Nearly 100 Miles of Electric Range When it comes to power and lightweight, enough is never enough. And so, Ariel (finally) gives us the Atom ...

Some low-volume sports car manufacturers make one or two prototypes, maybe even a couple of production examples, and then promptly go out of business. Others that are even less lucky might never make ...

There are few carmakers in the world as blatantly offbeat as Ariel. For the last 16 years, the company has been reaching new heights of engineering extremism. So why is it surprising that the ...