Let's face it: Box dye hasn't always had the best reputation. Professional color is widely considered the gold standard for achieving your dream shade, but booking a salon appointment isn't always in ...

Are box dye conditioners toxic? That question is becoming more and more pressing as the use of boxed hair dye remains ...

I wanted the Colorsonic to zap my grays. Instead, I got a lesson in tradeoffs. If you buy something from a Verge link, Vox Media may earn a commission. See our ethics statement. is a senior reporter ...