Korean-Canadian director of Netflix's hit show K-Pop Demon Hunters, Maggie Kang, discusses winning two awards at last night's Golden Globes.
SSPs are coming for streaming media. The average CTV platform now authorizes 30 SSPs to sell its inventory, doubling the number of SSPs streamers worked with last year, according to Jounce Media. SSPs ...
U.S. viewer attention to connected TV (CTV) ads grew to 51.5% during the first quarter of this year, up from 49.2% during the previous quarter, according to a new report from DoubleVerify and TVision ...
CTV Scale has partnered with mFilterIt to boost its Connected TV ad traffic verification. This integration uses AI and ML to ...
If you can figure out how to boost sales during the already-busy Black Friday retail season, you're going big.
CTV advertising enables marketers to reach their audiences with high-quality and engaging creatives, and this is why CTV campaigns are on the rise in 2025. However, to advertise effectively, drive ...
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