For as long as people have been selling goods, customer loyalty has been a topic of conversation. Yet no one has been able to fully crack its code. Each year, we see brands across industries revamping ...

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up paying more than they did before.

PORTLAND, Ore.--(BUSINESS WIRE)--SheerID, the global leader in identity verification for commerce, today announced the publication of its 2024 Consumer Loyalty Report. Retailers are leaning into ...

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...

Opinions expressed by Entrepreneur contributors are their own. Customer loyalty is the holy grail of a high return on your investment. However, many people tend to think and invest more in customer ...

CINCINNATI & MIAMI--(BUSINESS WIRE)--Americans accumulate approximately $48 billion in rewards points and miles annually, according to the results of a first-ever study on the perceived dollar value ...

Consider what it means to be a sports organization in 2023. Is the success of their brand simply a parallel to the quality of each team’s performance, how proficiently an organization advertises their ...

Brand loyalty plays a crucial role in the success of companies across various industries. But the dynamics of consumer behavior are constantly evolving, and recent trends indicate a significant shift ...

NEW YORK—As audiences fragment and the competition for the attention of consumers grows ever more heated, a new survey from Brand Keys highlights some of the companies and brands that are doing the ...

HTS powers billions in travel and travel fintech sales annually and serves more than 400 million credit card customers across ...

As South African consumers brace themselves against rising costs, find out how loyalty programmes are transforming shopping ...

Increased digital demand and the resulting product shortages are pushing customers outside their comfort zone and turning up the pressure on brand loyalty. COVID-19 disrupted life across the globe for ...