This past holiday season led one of my team members into her first predicament of customer service versus client management. When was it okay for her to be a “yes” person, and when was it better for ...

Taking a thoughtful, customer-centric approach to reengaging clients without pressure is key to restoring trust and ...

Customer acquisition costs are, well, costs; they are expenses. And in complex sales – especially sales of intangibles, like professional services – they can be exceedingly high, and difficulty ...

No one likes hearing “no.” But saying it isn’t easy either. Customer success managers jump through hoops to keep clients satisfied and make sure they’re getting the most value out of a product or ...

As the founder and CEO of the Las Vegas-based software-development firm Gunner Technology, Cody Swann updates apps for his clients all the time. Occasionally, his employees have to take the apps ...

In the West Loop neighborhood of Chicago, Au Cheval often attracts a line up to three hours long. Considered one of America’s premier burger destinations, the restaurant slings up to 500 patties per ...

Opinions expressed by Entrepreneur contributors are their own. It is important to remember that no two clients are the same. A few will give you huge profits, more than a few will bring you nothing ...

In most cases, business owners must strike a careful balance between client acquisition and client retention. Client acquisition refers to activities that help you attract new customers to the ...

A business cannot succeed without clients. One of the tricky aspects of starting a new business that is not part of a franchise or chain is gaining clients despite maybe lacking a proven track record ...

Your clients might not demand 24/7 customer service yet, but they’re certainly hoping for it. But how can a startup with a lean staff provide round-the-clock customer care? There are several options ...

Discover the importance of client-facing roles, how they impact business success, and the variety of positions that involve customer interaction.