Julie Burton started a company at age 50, and she quickly learned how to run a business and become an expert at customer service. She operates ModernWell, a co-working space and collaborative ...

Feeling unappreciated may nudge your customers to take their business someplace else. Remember, consumers tend to look for brands that will value them and earn their loyalty. This is why customer ...

I’ve been involved in a number of Employee of the Month programs. (Never won one, but gave out a bunch of awards.) The same is true for customer appreciation initiatives. One thing nearly all had in ...

When is it time to show appreciation to your customers? How about now! How about all time! Some companies have an annual customer appreciation event or do something nice around the holidays, but are ...

Forbes contributors publish independent expert analyses and insights. I write about the creative ways millennials are making money. One of the best ways to generate more referrals for your business, ...

Key moments at the end of a customer's experience can shape how they remember it later on. We live in a dynamic and complicated world where consumers have more choice at their fingertips than ever ...

I’m reading the “North State Voices” article by Maricarmen Becerra, “I’m no stranger to the art of pretending.” She was referring to the “customer service personnel,” the people who work behind a ...