These digital-centric brands are focused on controlling their own data and moving fast, two things that traditional agencies are seen by some as inhibiting. One of the prevalent topics during ...

Commercials for women's activewear are usually full of women running or bending their bodies with huge, manic smiles on their faces. They always look so effortless, so full of endorphins, so sweatless ...

Black-owned sportswear brand Actively Black is calling out its competitor Fabletics for tacky business practices after learning the giant athleisure company is piggybacking off of their success to ...

The complaint, filed June 6 by counsel with the Miami-based Hedin Hall law firm, alleges that the athletic apparel company did not disclose a discrepancy between the actual value of its member ...

Advertising on Pinterest has provided a dramatic success story for Fabletics, including 150% year-over-year growth in 2019, but it wasn’t an overnight success. The subscription activewear retailer had ...

Fabletics was named in a consumer class action in connection with the company's VIP membership program, which accuses the athletic clothing company of misleading consumers into joining the ...

Many retailers talk a good game when it comes to personalizing interactions with each customer, but Fabletics really walks the walk. The brand is gathering extensive customer data from the 1.2 million ...

Fabletics, the athleisure apparel company co-founded by actor Kate Hudson, has plans to open as many as 100 stores over the next three to five years, Forbes reports. Fabletics, owned by parent company ...