Texas AG Ken Paxton’s deal with Crest over fluoride imagery sparks praise and criticism amid broader debate over children’s ...

Crest toothpaste will join competitor Colgate in adjusting its labeling and marketing so that it "accurately depicts the ...

Procter & Gamble has begun rolling out new packaging and marketing for Crest children's toothpaste under an agreement with ...

The public health practice of adding fluoride to drinking water is facing heavy scrutiny from the Trump administration, and toothpaste companies are being pulled into the fray now, too. The Texas ...

We don’t always have the answers, but we have some people on speed dial who do — which is why we present our FYI series, where we have experts explain if lip balm is actually bad, how often you should ...

Fluoride, found in toothpaste and public drinking water, protects against tooth decay. (Getty Images) Fluoride is a mainstay of dental care, whether it's delivered in a treatment at your dentist's ...

Texas Attorney General Ken Paxton is investigating two leading toothpaste makers over their use of fluoride, suggesting that they are “illegally marketing” the teeth cleaners to parents and kids “in ...

Procter & Gamble and Colgate-Palmolive are among the defendants in six new lawsuits targeting the sale of toothpaste and mouth rinse for young children because the products contain fluoride, which can ...

Lawsuits claim products mislead consumers about fluoride safety Fluoride ingestion risks highlighted in lawsuits Study links fluoride exposure to lower IQ in children Parents filed complaints on ...

Move over fluoride, there's a new toothpaste in town. The naturally occurring mineral has been used in toothpaste since 1956 to strengthen the protective enamel around our teeth and prevent the ...

Fluoride may have found its match in preventing cavities. New research shows that toothpaste containing hydroxyapatite, one of the main mineral components in teeth, can prevent cavities as effectively ...

Anna Gragert (she/her/hers) was previously the lifestyle editor at HelloGiggles, deputy editor at So Yummy and senior lifestyle editor at Hunker. Over the past 10+ years, Anna has also written for the ...