This past week, Google announced its acquisition of Famebit, an influencer marketplace where brands and creators collaborate to make branded video content and reviews. Presumably, the move will help ...

Analytics and measurement of social intelligence needs to provide real business results in order to secure on-going budget. Your status updates, your uploaded photos, your videos, all of it is going ...

Multi-channel networks like Machinima and Makers are taking care of the top 1 percent of pro YouTubers. But what about the rest of them who have honorable audiences but no support from these networks?

There are videos your company puts on YouTube and there are videos other people put out about your company. While unofficial videos might scare some marketers, Octoly sees them as an opportunity.

Over 12,000 social media influencers' personal and sensitive details have been exposed in yet another misconfigured Amazon S3 bucket GIUSEPPE CACACE/AFP/Getty Images Some of their industry clients ...

Following a $32 million funding round, the SKEEPERS Group acquired influencer marketing platforms Octoly and Hivency>. Financial terms of the deals were not disclosed. Octoly and Hivency help fashion, ...

Havas Group and several other groups have invested $10 million in Series A funding in Octoly, an influencer marketing platform with 1 billion subscribers. Octoly launched in France two years ago and ...

More than 12,000 prominent social media influencers from YouTube, Instagram, Twitter, and the gaming platform Twitch were exposed last month by a data breach at a marketing firm that pairs online ...

Synthesio, the leading global Social Intelligence platform, announced a new strategic integration today with Octoly. Octoly is a leading global platform that offers cosmetics and fashion brands access ...