International Paper company DS Smith has partnered with navigation systems manufacturer Raymarine to develop new packaging ...
In today’s competitive retail landscape, packaging has evolved far beyond its basic purpose of protection. It has become a ...
Learn about shopping psychology and how packaging design influences consumer behavior. Discover the impact of front and back ...
Packaging Gateway on MSN

Packaging as competitive advantage

Strategic packaging enables businesses to influence consumers, cut costs, build brand recognition and drive long-term ...
Packaging science goes far beyond mere protection and containment. It's a bridge between products and consumers, serving as a powerful tool for marketing, sustainability, and innovation. This is where ...