NEW YORK/LONDON (Reuters) -Top advertisers on Twitter slashed their spending after Elon Musk's takeover, according to estimates compiled for Reuters by research firm Pathmatics, in the latest shock to ...

Brands, publishers, and agencies to receive access to panel-based Facebook advertising data previously unavailable for UK and German markets SANTA MONICA, Calif.--(BUSINESS WIRE)--Pathmatics, the ...

NEW YORK and SANTA MONICA, Calif., Sept. 19, 2018 /PRNewswire-PRWeb/ -- Kantar Media has performed an analysis comparing the top 50 advertisers on Facebook to the top 50 advertisers across all ...

SANTA MONICA, Calif.--(BUSINESS WIRE)--Pathmatics, a leading marketing intelligence company, today announced that it has been acquired by SaaS mobile analytics company Sensor Tower with a growth ...

Our interview today is with Gabe Gottlieb, Co-founder and CEO at Santa Monica-based advertising analytics firm Pathmatics (www.pathmatics.com). We spoke with Gabe to learn more about his company—which ...

SANTA MONICA, Calif., Jan. 08, 2019 /PRNewswire-PRWeb/ -- Following a $3 million funding round and partnerships with leading data insights companies in the space, , the marketing intelligence platform ...

Mobile analytics company Sensor Tower announced the acquisition of Pathmatics, a Los Angeles-based marketing intelligence firm. The terms of the deal weren't disclosed but Sensor Tower investor ...

“Digital advertising is not just for big brands with big budgets,” said Pathmatics CEO Gabe Gottlieb. CEO Gabe Gottlieb on how the acquisition of WhatRunsWhere came about and how it benefits ...

NEW YORK/LONDON, Jan 20 (Reuters) - Top advertisers on Twitter slashed their spending after Elon Musk's takeover, according to estimates compiled for Reuters by research firm Pathmatics, in the latest ...