It’s a dream game for the fans as much as it would be for Hasbro. Hasbro was on hand to talk about toys on the latest San Diego Comic Con. However, they opened up quite a bit when they were asked ...

The Pokémon Company International (a subsidiary of The Pokemon Company in Japan) has announced the appointment of Monika Salazar as the new director of licensing. In the role, Salazar will aim to ...

Niantic has just announced a brand new mobile AR game in partnership with Hasbro and TOMY, called Transformers: Heavy Metal. Transformers: Heavy Metal uses the Niantic Lightship platform, Niantic's ...

Demand for Pokemon and Star Wars toys is faltering, and the news has zapped Hasbro’s stock like a Pikachu thunderbolt. Hasbro, the No. 2 two U. S. toy company, said yesterday it will cut 550 jobs, or ...

Niantic has encouraged the world to roam the streets as Pokémon trainers and wizards… next up? Time to transform and roll out. Eighties mega toy Transformers is the latest IP to partner with Niantic ...

The Pokémon Company International has hired Hasbro veteran Monika Salazar as its new director of licensing, according to GamesIndustry. Her role will help develop deals for the Pokémon brand in North ...

Seattle-based studio Very Very Spaceship will lead game development on the title, which will enter soft launch in select markets before launching globally later this year. By Trilby Beresford ...