Digital marketing has long since shifted its focus: businesses no longer seek «cheap» leads for the sake of a report. Quality ...

Long-time ad tech exec Jeffrey Hirsch, a veteran of PubMatic, AudienceScience and ValueClick, has seen the ad tech industry evolve from its early ad network days to today’s increasingly AI-powered ...

Sports-focused FuboTV says it will be the first connected TV (CTV) platform to offer pause ads for programmatic guaranteed and biddable private advertising marketplaces. Helping Fubo out in providing ...

MiQ, a global programmatic media firm, has launched MiQ Sigma, a platform that it says unites over 300 data feeds, spanning 700 trillion consumer signals. Using AI across the platform, MiQ Sigma ...

Based on an aggregate of industry data from Gartner and WARC, Infillion has found that by 2028, more than $100 billion in programmatic spend is projected to flow through AI agents. This rapidly ...

Imagine capturing a shopper’s attention not only during the action, but also during the intermission. That’s the quiet power of pause ads, an emerging frontier in Connected TV (CTV) advertising that ...

New forecasts point to accelerating programmatic automation and advertiser access across audio in 2025 and beyond.

Pentaleap Inc., a leader in retail media technology, and Teads (NASDAQ: TEAD), the omnichannel outcomes platform for the open internet, today announced a new-to-market partnership delivering a ...

Results-driven marketer with 20+ years of experience with hands-on digital execution. CEO and founder of Twelve Three Media. Let’s be blunt: If you’re still executing media buys across a patchwork of ...

Supply Side Platforms, Demand Side Platforms, ad networks, publishers & intermediaries being forced to rethink pipelines, ...

A deep dive into current approaches to endemic and non-endemic marketing was among the topics tackled by the leaders who joined this Doceree-hosted roundtable at Cannes. (All photos by PLAYE, Kevin ...

Designed for agencies and brands adopting AI-operated buying, enabling any agent to control planning, bidding, and optimization through a single open execution layerNEW YORK, Dec. 16, 2025 (GLOBE ...