If you're enjoying this article, consider supporting our award-winning journalism by subscribing. By purchasing a subscription you are helping to ensure the future of impactful stories about the ...

Soap-cutting videos are having a moment. The soothing viral videos feature people cutting bars of soap and making them smooth. They're a visual version of autonomous sensory meridian response videos, ...

Soap-cutting has been added to the list of things that can give you a 'brain orgasm' along with sizzling bacon and soft whispers. The newest social media video trend involves cutting or shaving pieces ...

If you type the term 'soap cutting' into YouTube or Instagram you come across countless clips that have amassed thousands of likes SOAP cutting is the latest trend to mesmerise the web. If you type ...