The telecom ad wars heated up this week when AT&T unveiled a new spot featuring actor Luke Wilson attacking competitor T-Mobile directly, calling the company “the master of breaking promises.” The ad, ...
The National Advertising Division (NAD) of the BBB National Programs has requested T-Mobile modify some of its marketing material related to its free in-flight Wi-Fi perks for some of its consumer ...
*T-Mobile unveiled its new Super Bowl ad early. The mobile phone company features Drake in the new spot released Tuesday morning. Playing off the video for “Hotline Bling,” Drake’s is shown filming ...
AT&T Drops Lawsuit Against Watchdog Over T-Mobile Ads AT&T dismissed its lawsuit against BBB National Programs one day after the advertising watchdog retracted its demand that AT&T stop running ...
The National Advertising Division has flagged multiple T-Mobile advertising claims as unsupported, including assertions about competitor price hikes, satellite coverage, and savings for families, ...