With so many social-media apps to choose from, which one is the best for building an audience now? Lifestyle influencers at VidCon said Instagram reels and YouTube shorts are best for creators to get ...

Influencers like Beyoncé, Kim Kardashian, and Ariana Grande earn between $1.7 million and $2 million per sponsored post on Instagram, making them some of the highest-paid individuals on the platform.

Three young HVACR influencers talk about what they do on social media platforms to interest young people in HVACR.

If you’ve been on Instagram, you’ve probably noticed some of your favorite accounts have a variety of product reviews encouraging you to purchase the next best face serum or clothing line. Some ...

Even as a TikTok ban looms, the creator economy remains alive and well. Healthcare influencers — ranging from Dr. Pimple Popper to those who offer mental health advice — have risen to fame across ...

Influencer marketing has gone from niche to mainstream, with brands increasingly shifting budgets from traditional ads to creator-led campaigns. Influencers build authentic connections with audiences, ...