Labels are often the first point of contact between a brand and its potential customers. Every element of a label, like color, imagery, material, and even shape, plays a role in shaping consumer ...
When I don’t take this as a cue to change the topic, I pry into the mind of this non-designer to try to uncover what makes this topic so polarizing. As I’ve done this more systematically, I’ve ...
Usually, great typography disappears, but bad typography shouts. One off-kilter letter, a reckless line break, or a kerning ...
Perfect for websites, company logos, Facebook or postcard greetings, Art Text 4 offers all the tools necessary to create lettering and typography graphics, text mockups, social media posts, artistic ...
When someone visits your website, they don't care much about the graphics, they just go through the textual content. This is because, texts are the major sources of information. So while creating a ...
As an Internet marketer, conversion is our bread and butter. I can guarantee you spend a large part of your time pondering ways to optimize landing pages. Things like copy and design are the obvious ...
AI will revolutionise the design and use of typography, a new report claims. Monotype just released their annual type trends report, but unlike in previous years, it isn’t a look back at ten visual ...
No matter how intelligent, logical and measured we think we are, humans can be irrational. Sometimes even illogical. Above all else, we’re emotional beings, and we may often think with our hearts. But ...
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