How giffgaff built sustainability and responsibility into its media planning | Lisa Boyles
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How giffgaff built sustainability and responsibility into its media planning | Lisa Boyles
At giffgaff | Certified B Corp, we're on a mission to hold ourselves accountable in every part of the business, including responsible marketing and advertising. This recent talk at Future Of Media London explains how we're doing it in media with MG OMD, and discusses: - A case study in embedding sustainability into your marketing and media ...
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